(For those you too young to understand, that was sarcasm.

And I pity you.)

So I remember when the dream was how all this was going to bring humanity together.

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It would usher in a New Enlightenment.

A knowledge revolution in which we’d all have access to the same information.

Other guys I know went a different route.

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But I knew that absurdist pop culture shenanigans were going to be the internet for me.

And nothing has changed since.

What I never expected was how divided it was going to be.

Siloed from the rest of the human race.

Grouped according to whatever gives us our preferred dopamine rush.

All news and information subjective.

Self-selected so we hear what we want to hear.

I mean, I should’ve seen it coming; that’s human nature.

But it’s not what we were promised.

The best hope for something approximating the brave new world they talked about was social media.

And that experiment failed almost as soon as started.

Which is fine by me.

This is who we are.

This is the jungle we’ve chosen.

Yes, it’s further siloing, but have at it.

Competition is good for everybody.

Though not everyone sees it that way.

But the NFL intercepted the Pats attempt.

Right now were not allowed to, Kirsch said.

Whenever the league gives us the green light, well get back on Bluesky.

So far no one’s gotten an explanation from the Patriots or the league.

It could be a simple matter of the NFL not having a rights agreement with Bluesky.

Then again, it might just be as simple as they’re betting against Bluesky.

But it could be a passing fad.

Even an audience of 29 million can’t compete with Musk’s little social experiment.