The league’s marketing department can read the data.
An impressive percentage of the adult females.
What they didn’t have until recently was the young female market.
The ones with all the discretionary income.
And in no way do they have any intention of shutting down the monetary pipeline.
Someone broke it down:
And I’ll add at least two Travis Kelces.
Giving the World’s Most Overexposed Celebrity Couple seven appearances, or one every four seconds.
So gird your loins.
If you were sick of this relationship before, be assured NFL Shop has not yet begun to market.
From now until the ending of the world, they’re going after the Glitter crowd.
The ones who came firmly down on the pink side of 2023’s Barbenheimer.
The NFL is looking to pump out marketing material that inspires, “Yasss queen!”
And “Girlipops.”
And “Mother.”
It would be great ifDante is rightand this insufferable romance is scheduled to end soon.
But it doesn’t matter.
Pro football is laser focused on the credit cards in those purses.
And if it’s not Swift and Kelce, it’s just going to be somebody else.
This is the permanent state of the NFL.
Or at least until they find yet another, even more lucrative market to tap into.
