It instead launched a campaign to manipulate and saturate the streaming services and airwaves.
Spotify declined to comment.
UMG did not immediately return a request for comment.

I certainly don’t understand all the ins-and-outs of the music industry, or the legal system.
Especially when it comes to RICO laws.
However, the practice of “payola” is still illegal in America.
Meaning you’re free to’t pay commercial radio stations to play your song without disclosing the payment.
As I understand it, there are tons of different third party loopholes to get around that.
I’m sure it’s happening every single day in one way or another.
Sometimes illegally, sometimes legally by manipulating the rules.
But Drake looks like it’s claiming UMG & Spotify did so in a non-legal manner.
I still don’t think using Twitter bots is necessarily criminal in its own right.
According to Twitter’s policy, you’re not allowed to use “abusive bots”.
The song was directly calling Drake a pedophile after all.
But that’s just a Twitter policy.
I wish all Twitter bots were illegal on a federal level.
They’ve ruined what was once a great app.
“, “Cool!
“, “I’m so fucking horny!
I wish the creators of those bots were all thrown in prison.
But unfortunately, I don’t think that’s the case.
But using bots to conjure up streams, or something along those line?
I’m less sure about that.
Unfortunately there aren’t a ton of specific details available about what’s in the lawsuit at this point.
I know that’s not illegal.
I know you’ve got the option to pay people to make public appearances.
That’s just what marketing is nowadays.
It’s a little shady.
It’s definitely manipulative.
Zach Bryan paid half the UFC to walk out to his stupid country song.
That was lame as hell, but not illegal.
I know Drake isn’t just suing UMG & Spotify for capitalism.
So there’s very possibly more to it.
But Drake sure comes off like a bitch when you see that headline.
That’s about as harmful of a hit as a man can take to his rep.
But I feel like this whole saga was pretty much behind us.
We’ve moved onto killing immigrant babies and deporting women.
Pedophile Drake is old news.
But now he’s dragging it all back up.
I don’t really see what Drake has to gain from this.
I know he doesn’t need the money.
This all just seems a little misguided to me.
You gotta stand up for yourself in one way or another.